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Janna Bastow

1 episode

Episodes

Building better roadmaps | Janna Bastow (Mind the Product, ProdPad)

Oct 16, 202253m

Guest: Janna Bastow - Co-founder of Mind the Product and ProdPad. Janna is a seasoned product manager known for creating the "Now, Next, Later" roadmapping framework and building the largest community of product managers globally. Key Takeaways: Roadmaps as Prototypes: Janna emphasizes viewing roadmaps as prototypes for strategy rather than fixed plans. The value lies in the roadmapping process, which involves testing assumptions and iterating based on feedback. Now, Next, Later Framework: This approach helps teams focus on current priorities without the pressure of fixed timelines, allowing for flexibility and better alignment with actual progress. Psychological Safety and Discovery: High-performing teams prioritize psychological safety and continuous discovery, enabling open communication and iterative learning. Separation of Launches: Distinguish between soft and hard launches to align development and marketing efforts without the stress of synchronized timelines. Community Building: Consistency and grassroots engagement are key to building a thriving community, as demonstrated by the growth of Mind the Product. Topics Covered: Roadmapping, Community Building, Public Speaking, Product Management, Vision and Strategy, Transitioning from PM to Founder.

Notable Quotes

โ€œThe value isn't in your roadmap, the value is in the roadmapping process.โ€

Roadmapping process

โ€œOne of the things that struck me is it's not as hard as it looks, and it's also harder than it looks.โ€

Transitioning from PM to founder

โ€œSurround yourself with the people who are going to help you continue that community.โ€

Building community