βMost of growth, people assume is very difficult. I'm not necessarily saying it's easy, but it's relatively straightforward when you go back to the first principles of just figuring out where are the people at? How can I add value?β
βPeople don't want to be sold to, they want their problem solved.β
βIt's much simpler than they think it is, it just takes a lot of discipline to execute on it, it's not rocket science.β