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Stewart Butterfield

1 episode

Episodes

Mental models for building products people love ft. Stewart Butterfield

Nov 20, 20251h 30m

Guest: Stewart Butterfield - Founder and product legend. Stewart founded Flickr and Slack, which he sold to Salesforce in one of the biggest acquisitions in tech history. He is known for his deep insights into product and leadership. Key Takeaways: Utility Curves: Focus on investing in features until they reach a point of significant value, and recognize when further investment yields diminishing returns. Comprehension Over Friction: Instead of reducing friction, focus on enhancing user comprehension. Aim to minimize the cognitive load on users by making interfaces intuitive and self-explanatory. Owner's Delusion: Avoid assuming users will engage with your product as you envision. Regularly step back and view your product from a user's perspective to ensure it meets their needs. Generosity as Strategy: Generosity towards employees and customers can create a positive culture and long-term success. This includes fair billing practices and employee-friendly policies. Pivoting: Be rational and coldly assess when to pivot. Exhaust all good ideas before deciding to change direction, and don't let emotional attachment to the original idea cloud judgment. Topics Covered: Utility curves, comprehension vs. friction, product taste and craft, hyper-realistic work-like activities, generosity in leadership, pivoting, owner's delusion.

Notable Quotes

โ€œIf you can't see almost limitless opportunities to improve, then you shouldn't be designing the product.โ€

product improvement

โ€œYou can't destroy value for your customers and expect to be successful. You have to actually make their lives better.โ€

customer value

โ€œEveryone should always be conscious of the owner's delusion.โ€

owner's delusion