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Teresa Torres

1 episode

Episodes

Build better products with continuous product discovery | Teresa Torres

Oct 6, 202248m

Guest: Teresa Torres - Product Coach and Author. Teresa is a renowned speaker, teacher, and consultant in product management, known for her influential book "Continuous Discovery Habits" and her work with over 11,000 product managers. Key Takeaways: Opportunity Solution Tree Framework: A visual tool starting with an outcome, branching into opportunities, and then solutions. It helps teams move from an output to an outcome focus by structuring the problem space before jumping to solutions. Continuous Discovery: Involves building continuous feedback loops with customers to iteratively improve products. It can be sustained with as little as one customer interview per week. Interviewing Techniques: Focus on gathering stories rather than asking direct questions. This approach uncovers unmet needs and pain points more effectively. Automating Customer Interactions: Use tools and internal teams to automate the process of scheduling customer interviews, making it easier to maintain a continuous discovery process. Collaboration in Product Teams: Encourage a collaborative decision-making process within product trios (PM, designer, engineer) to leverage diverse perspectives and improve product outcomes. Topics Covered: Opportunity Solution Tree, Continuous Discovery, Customer Interviewing, Automating Customer Interactions, Collaboration in Product Teams.

Notable Quotes

โ€œThe heart of good product is really getting comfortable in the problem space or the opportunity space.โ€

Product Management

โ€œMost of the time, in fact the sign that you ran a good interview, is your customer is going to say, 'Wow. When can we do this again?'โ€

User Interviews

โ€œI'm going to go with one is better than zero.โ€

Data-Driven Decisions